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Dealer Confusion

5330 Views 13 Replies 9 Participants Last post by  Chad
I had an epiphany about how I need to speak to the dealer when talking about the FULL SIZE Transit.
Ford has added the 150, 250, & 350 to the full sized Transit badging in the past few months for us Americans.
When I talk to the sales guy I now say. I need to see the Transit 250 you have in stock, they don't confuse it with wanting a Connect.
Will we call the full sized Transits.... T150, T250 and T350 like the Econolines? I think so. Todd
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I had an epiphany about how I need to speak to the dealer when talking about the FULL SIZE Transit.
Ford has added the 150, 250, & 350 to the full sized Transit badging in the past few months for us Americans.
When I talk to the sales guy I now say. I need to see the Transit 250 you have in stock, they don't confuse it with wanting a Connect.
Will we call the full sized Transits.... T150, T250 and T350 like the Econolines? I think so. Todd
Guys, you gotta by pass the retail fools and go directly to the fleet managers. Fleet Managers are usually much more knowledgeable about commercial vehicles.

I work for a competing brand as a fleet manager, our retail guys aren't allowed to handle commercial customers at all as they simply don't get teh commercial market segment.
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